Pilsner Urquell: The Original Beer Experience in Prague
Discover the history of the Pilsner Urquell brand past and present, the brand that 180 years ago gave mankind the most popular category of beer in the world – Pilsner lager! Experience the story of the most popular Czech beer in Prague’s new visitor centre. This unique interactive exhibition will engage all your senses and the beer tapping school will let you become a pro beer-puller! Open from 22 April 2023!

Dive into the secrets of brewing and the story of Pilsner Urquell beer on 3 floors of a historical building on Wenceslas Square in the centre of Prague. A tasting session in an authentic beer hall lets you savour a draught of Pilsner and the bartenders will show you the art of how to tap a beer. You can also sign up for the Tapster Academy and learn three ways to tap this golden beverage! Besides the exhibition, there is also a restaurant and a stylish shop.

Looking for a Fun Tour?

  • A thrilling audiovisual journey through the history of Pilsner Urquell beer

  • Engage all your senses to discover the secret of making Pilsner Urquell

  • Fun in a 360° interactive gaming zone

  • The unique atmosphere of an authentic beer hall

  • Multilingual tours and state-of-the-art audio guides

  • Beer tasting followed by two beers in the beer hall (2x 0.3 l)

  • Restaurant and stylish shop